Puzzle Designs x Superdrug Presents 2025
We were proud to bring our Charm Bar to Superdrug Presents 2025, one of the UK’s most exciting beauty and lifestyle events. This year’s edition gathered beauty lovers, influencers, and top brands under one roof, and we were there showcasing something truly original.
Lip Mask Chains with Smuuti Skin 🍓
In collaboration with Smuuti Skin, known for their cult-favourite Lip Mask, we introduced a brand-new way to accessorise: lip mask chains. Guests were able to design their own chain live at our stand, choosing from 90 unique charms to personalise their Smuuti Skin Lip Mask in a way that matched their style.
It was incredible to see the excitement as beauty fans discovered this fun, stylish and practical accessory — a perfect mix of skincare and fashion.
The Charm Bar Experience 💎
Our Charm Bar live activation gave visitors the chance to create something personal on the spot. With a curated selection of charms, every piece was different because every story unique. From playful symbols to chic designs, people loved the ability to express themselves while enhancing their beauty routine.
What’s Next 🚀
After such an amazing weekend, we’re excited to bring the Charm Bar to even more events this year. Keep an eye on our Instagram @PuzzleDesigns for updates, behind-the-scenes content, and the next chance to create your own personalised jewellery with us.
Ready to Work With us? ✨
Looking for a brand activation that will make your event unforgettable? Our Live Charm Bar is the perfect interactive experience to engage your guests.
Email us today, our agenda is getting busier, and we’d love to help bring your vision to life.
📩 Contact: hello@puzzledesignsjewellery.com