Creating Summer Magic: The Essie Anklet Bar Activation in London

There’s nothing quite like the energy of a summer event in London — especially when it’s set in a premium venue, surrounded by 250 beautiful guests, and filled with fun, fashionable details.

We recently had the pleasure of partnering with Essie, the iconic nail polish brand, to bring their summer activation vision to life with a bespoke anklet bar, that perfectly matched Essie’s vibrant, sun-kissed aesthetic.

Anklets, Summer Vibes & A Premium London Setting

Our anklet bar was the heart of the event, a place where guests could customise their own anklets, choosing from different chain colours an exclusive selection of charms and colourful beads inspired by the best of summer.

The venue’s premium setting added a touch of luxury to the activation, perfectly complementing Essie’s reputation for elegance and style. From bright, beachy tones to sparkling finishes, every detail was designed to evoke warmth, fun, and effortless chic.

Why Anklets Are the Must-Have Accessory of 2025

Anklets are making a major comeback in the jewellery scene, and this event proved why. Lightweight, playful, and perfect for summer, they offer an easy way for guests to express their personality, all while celebrating the joy of the season.

By combining Essie’s colourful polish palette with a custom jewellery experience, we created an activation that was not only memorable but also highly shareable on social media.

The Vibe: Energetic, Personal, Unforgettable

With 250 attendees, the atmosphere buzzed with excitement. Our charm bar team collaborated closely with Essie’s experts to provide every guest with a personalised experience, choosing their favourite anklet colour, selecting charms that matched their style, sharing styling tips, and helping create pieces they’ll cherish long after the event.

Want to Bring a Bespoke Jewellery Activation to Your Next Event?

Whether you’re launching a beauty product, hosting a summer party, or planning a corporate celebration, our anklet and charm bar activations are designed to add a unique, luxury touch.

📩 Contact us today to create a standout experience your guests will never forget.